Ed Chapkowski • Resumé

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Recent Employment

Health Care Services of Florida

Webmaster • Web Designer

1/2021 – Present

• Webmaster 20+ websites, databases, file managers
• Performed 20+ website audits & corrected every issue
• Fixed broken WordPress themes, plugins, pages, modules
• Fixed broken contact forms & synced with our CRM
• Implement SEO, on-board and set up Google accounts
• Maintain security, firewalls, malware protection
• Maintain compatibility between all plugins and tools
• Optimize databases and website speed
• Write and edit HTML, CSS, PHP, Javascript
• Update content in Elementor, Genesis, WP Bakery
• Publish new landing pages & content for existing websites

My Franchise CPAs

SEO Manager • Web Designer

12/2018 – Present

• Build & maintain all company websites
• Create and manage SEO & PPC campaigns
• Keep high conversion rates & improve CRO
• Build landing pages & generate targeted leads
• Maintain smooth UX & UI, test & troubleshoot
• Design e-books, webinars, newsletters
• Create graphic designs for all content
• Manage CRM systems & create automation workflows

Virtual Stacks

SEO Manager • Web Designer

9/2017 – 6/2019

• Created all of the company’s marketing workflows & processes
• Developed SEO guidelines, from on-boarding, to off-page SEO
• Wrote social media posting guidelines & evergreen content
• Trained employees & interns in SEO, PPC, Web Design
• Managed dozens of PPC accounts, from $500 – $15k monthly
• Created landing pages & developed new content
• Designed monthly reports, delivered results in client meetings
• Led monthly client meetings, new prospect meetings

Newsome Melton

SEO / SEM Manager • Web Designer

9/2016 – 3/2017

• Maintained the firm’s websites, databases, & hosting accounts
• Created new landing pages & skyscraper pieces
• Created & managed PPC ads in Google & BING
• Assigned blogs to legal writers, edited & published their work

Incito Labs

Founder • SEO Manager • Web Designer

7/2014 - 9/2016

• Handled everything being a founder; from CRM to CMS, web design, support, graphic design, social media, project management, everything that had to get done I did it!
• Designed & managed dozens websites and apps
• Used SMS & Social Wifi to gather numbers & build email lists
• Created PPC campaigns for Incito Labs and our clients

Education

Full Sail University

Marketing & Media / Entertainment
2009 - 2012
  • Internet Marketing MS
  • Entertainment Business MS
  • Music Business BS
  • Recording Arts AS

Mid-Florida Tech

Culinary Arts Program
1996
  • Sanitation & food handling
  • Baking fundamentals
  • Hot & cold food prep
  • Line cooking
  • Banquet cooking
  • Took my talents to Atlanta and cooked in the Georgia Dome kitchen for the 96′ Olympics!
  • Cooked for Disney, Sea World, Epcot’s Food & Wine Festival, MGM’s Brown Derby, and a bunch of other spots in the Orlando tourist area

Certifications & Misc. Education

Google

Google Certifications:

• User Experience (UX) Design
• Google Shopping ads Certification
• Google Ads Display Certification
• Google Ads Search Certification
• Google Ads Video Certification
• Google Analytics

https://www.linkedin.com/in/edchapkowski/details/certifications/

Udemy

PHP Course
Course description: Learn PHP, JavaScript, WordPress theming & the WP REST API to Create Custom & Interactive WordPress Websites

WordPress Speed Course
Course description: Our A – Z Performance Blueprint to Make Your WordPress Site Not Just Fast, But One of the Fastest Sites On Earth!

Internship

SBK Live - WTKS 104.1
2011 - 2013
  • Managed Real Radio 104.1 & SBK Live’s social pages during live shows
  • Co-Manager of Orlando Weekly’s inaugural “Best Twitterer” award
  • Launched email newsletter campaigns
  • Edited & converted the live show into podcast files
  • Booked guests & managed appearances
  • Answered phone calls & put the right people on-air
  • Mic’d live musical performances
  • Acquired internships for FSEDM members

Volunteering

FSEDM: Full Sail’s Electronic Dance Music Organization
2009 – Present
  • Created community, infrastructure, branding, website, “officer” roles
  • Created, booked, edited, and produced a podcast show with 200 episodes
  • Guide new Presidents and officers in their roles and convey FSEDM’s core philosophies and values