Experience
SEO Manager • Web Designer
1/2019 – Present
- Develop & maintain website
- Implement and maintain SEO strategy
- Implement and maintain all PPC efforts
- Drive qualified leads using all digital marketing channels
- Create & manage all content and digital marketing
- Design and manage newsletters, e-books
Virtual Stacks
SEO Manager • Web Designer
9/2017 – 6/2019
- Created all Digital Marketing workflows & processes
- Developed SEO guidelines, from on-boarding, to off-page SEO
- Wrote Social Media posting guidelines & evergreen content
- Trained employees & interns in SEO, PPC, Web Design, etc.
- Managed dozens of PPC accounts, from $500 – $15k monthly
- Designed websites & handled website maintenance
- Designed and published landing pages & new content
- Designed monthly report template, discussed results with clients
Newsome Melton
SEO / SEM Manager • Web Designer
9/2016 – 3/2017
- Created new landing pages & skyscraper pieces
- Created & Managed Google PPC Ads, generated new case leads
- Assigned blogs to legal writers, edited & published their work
- Managed dozens of social media accounts for our 4 websites
Incito Labs
Founder • SEO Manager • Web Designer
7/2014 - 9/2016
- Handled everything being a founder; from CRM to CMS, web design, support, graphic design, social media, project management, everything that had to get done I did it!
- Designed & managed dozens websites and apps
- Used SMS & Social Wifi to gather numbers & build email lists
- Created PPC campaigns for Incito Labs and our clients
Education
Full Sail University
Marketing & Media / Entertainment
2009 - 2012
- Internet Marketing MS
- Entertainment Business MS
- Music Business BS
- Recording Arts AS
Mid-Florida Tech
Culinary Arts Program
1996
- Sanitation & food handling
- Baking fundamentals
- Hot & cold food prep
- Line cooking
- Banquet cooking
- Took my talents to Atlanta and cooked in the Georgia Dome kitchen for the 96′ Olympics!
- Cooked for Disney, Sea World, Epcot’s Food & Wine Festival, MGM’s Brown Derby, and a bunch of other spots in the Orlando tourist area
Internship
SBK Live - WTKS 104.1
2011 - 2013
- Managed Real Radio 104.1 & SBK Live’s social pages during live shows
- Co-Manager of Orlando Weekly’s inaugural “Best Twitterer” award
- Launched email newsletter campaigns
- Edited & converted the live show into podcast files
- Booked guests & managed appearances
- Answered phone calls & put the right people on-air
- Mic’d live musical performances
- Acquired internships for FSEDM members
Volunteering
FSEDM: Full Sail’s Electronic Dance Music Organization
2009 – Present
- Created community, infrastructure, branding, website, “officer” roles
- Created, booked, edited, and produced a podcast show with 200 episodes
- Guide new Presidents and officers in their roles and convey FSEDM’s core philosophies and values
Additional Education
Google Certifications
Google Analytics
Issued Jul 2017
Google Adwords (Fundamentals)
Issued Jul 2017
Google Adwords (Mobile Advertising)
Issued Jul 2017
Google Adwords (Shopping Advertising)
Issued Jul 2017
Udemy
PHP Course
Course description: Learn PHP, JavaScript, WordPress theming & the WP REST API to Create Custom & Interactive WordPress Websites
WordPress Speed Course
Course description: Our A – Z Performance Blueprint to Make Your WordPress Site Not Just Fast, But One of the Fastest Sites On Earth!